LOTS of tears this week... 🥹


Good morning Reader!
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Summer's officially done (this is the first weekend we've been home since mid-July 😳), school's back in session, and my youngest started 4K this past week.
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He's never been away from anyone but family before, sooo... drop-off has been rough. For him, and for me too. There may have been a few tears shed on both sides. Here's to hoping next week is much better. 🤞🏼

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So... needless to say, I feel a little behind on what I think I "should" be doing. But I'm at ease about it, because I set this arbitrary deadline and I can change it if I want to. Sometimes I think we shouldn't be so hard on ourselves.
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If you're reading this, I'm guessing you've also probably got a million and five things vying for your attention too, and it can be HARD.

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Which is exactly why the systems I've been building this year, with a lot of help from my marketing ops team member, are doing exactly what they're supposed to: holding things together even when I can't be "on" all the time.​
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One of the new systems we just built is a Weekly Content Engine where Claude interviews me every week, sends everything straight to Asana, and my ops person schedules it from there.

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Working on getting my emails on this same system so you actually receive them when you're supposed to. One step at a time. 🙃
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I like to batch content a few weeks in advance, so while I was harvesting my garden the other day, I got all the content needed to post on my blog and social in Asana for the month...in under an hour.

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If you want to know how we set that up, let me know; I'm thinking about running a workshop and sharing my process!

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​Oh, and now Claude's helping me set up, run, and analyze my ads too. Game changer! I don't have metrics to share yet, but I'll keep you posted.

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​I'm all about saving time while still giving my full attention to the amazing women I get to serve. That's the whole point of the systems and offers I set up; they buy back my time so I can spend it doing what's important to me!
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If you're doing everything right now and it's exhausting you, I'd love to invite you to book an Expansion Session, and let's figure out what could run without you.

✏️ On the blog, in case you missed these (because I'm not sure if I've sent them yet...😆)

🎙️ And the podcast too...

Enjoy whatever's left of your summer and remember to give yourself some grace. You're doing amazing! ☀️

XO,
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Come hang out with me anytime. ☀️

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Hi! I'm Hailey.

I help natural health and wellness providers turn what they know into offers that sell without more 1:1 time with patients. We build the offers, the simple funnel, and the words that sell it, all while you're doing something else. Oh, and I don't believe in marketing that makes you feel gross, or in having to be on social every day to make it work.

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